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OpenSea focuses on three major areas to promote NFT applications and platform upgrades.
OpenSea Vice President: The company focuses on three key areas: gaming, Web3 native, and consumer loyalty.
Kelly Digregorio, Vice President and Global Head of Content Partnerships at OpenSea, recently stated in an interview that the company is currently focusing on three main areas: gaming, Web3-native sectors, and consumer loyalty.
In terms of gaming, OpenSea has recently partnered with Gunzilla Games to integrate its Avalanche subnet, allowing players to trade in-game NFT assets. Digregorio believes that games allow for great diversity in NFTs, enabling them to serve various functions in the game, which makes gaming an interesting application scenario for NFTs.
In the Web3 native space, OpenSea has launched OpenSea 2.0, restructuring its architecture for faster deployment and chain integration. The company has also upgraded the Seaport protocol to enforce creator fees on secondary sales.
In terms of consumer loyalty, OpenSea collaborates with companies like Samsung to provide NFT rewards for consumers who purchase specific products.
Regarding the prospects of the NFT market, Digregorio stated that NFT technology could play an important role in tracking and establishing intellectual property rights. She believes that the application of NFTs will go beyond mere collectibles, bringing more practical value and interactive experiences to consumers.
When discussing relationships with competitors, Digregorio emphasized that OpenSea focuses on aspects such as creator tools, user experience, and trust and security. The company has launched products like OpenSea Studio and a wallet in collaboration with Privy, and implemented the Copymint detection system.
Regarding the previous reports about OpenSea seeking to sell, Digregorio denied it, stating that the CEO has never directly expressed such an intention. She mentioned that this might be a misinterpretation of the interview content.
On regulatory issues, Digregorio stated that this is not OpenSea's primary concern. The company is committed to building a trustworthy trading market and has implemented strong trust and security measures.