The Korean company K Wave, listed on the US stock market, has signed a protocol to sell its ordinary shares worth 500 million dollars to establish a Bitcoin digital asset fund strategy.

Techub News reports that, according to Business Insider, K Wave Media, Inc. (Nasdaq stock code: KWM), a South Korean media alliance listed on the US stock market, has signed a securities purchase agreement with Bitcoin Strategic Reserve KWM LLC, stipulating that the company will sell common stock valued at up to $500 million.

Proceeds from the financing will be used to support the company's Bitcoin-centric digital asset funding strategy, as well as working capital and M&A activities to further expand its content and K-POP-related businesses. Under the plan, K Wave will use a significant portion of the proceeds from the sale of any shares through the financing to buy, hold and yield optimize bitcoin subject to certain restrictions, making it one of the first publicly traded media companies to integrate bitcoin directly into their core money operations. In addition, the company plans to operate Bitcoin Lightning Network nodes and invest in Bitcoin-native infrastructure to enhance decentralization and facilitate on-chain transaction rewards.