Upside is a social prediction market built on the Base blockchain network, with its core mechanism centered around the judgment and gaming of social content dissemination trends. Users can upload links they believe have "viral" potential, such as tweets, articles, or videos, and the platform will then create an independent market around that link. Other users can participate in the prediction by purchasing "votes" to determine whether the content will spread widely.
The "ticketing" behavior requires payment in USDC stablecoin, with an initial price of $0.01, and a maximum issuance of 1 million tickets. The ticket price dynamically increases with the purchase volume. Users can either hold the tickets and wait for appreciation or sell them midway to obtain profits. All transactions are recorded on-chain to ensure transparency and traceability.
The platform implements a "unique link market" system, where the same content cannot be created multiple times. The first uploader enjoys exclusive creation rights, effectively incentivizing the early discovery of content. Each quality market will receive platform "prediction pool" rewards, distributed proportionally to link uploaders, original content creators, and voting participants, with rewards in the form of USDC.
Mechanism Design and Incentive Structure
Compared to traditional prediction markets that focus on objective outcomes, such as Polymarket, the mechanism built by Upside is based on the subjective trend judgment of content popularity, which aligns more closely with the usage logic and judgment methods of users in the social media environment. It is not about judging "whether an event will occur," but rather about judging "which content might go viral."
Upside is based on a "unique link marketplace" mechanism, where each social link can only be created once, avoiding duplicate competition and giving content finders clear incentives. This model differs from content ownership-based protocols such as Zora, which emphasizes the uploading and holding of content, while Upside does not require users to migrate or host the original content, but only uses external links as a marketplace and focuses on speculation rather than ownership.
The platform has set up diversified income paths, and all rewards are distributed in USDC, covering five main user roles:
Curators: If the uploaded link receives the most votes in a certain round, a 5% reward from the prediction pool will be granted.
Voters: Holders of tickets in this market share 80% of the rewards, distributed according to the proportion of tickets held;
Traders: Earn price differences by buying low and selling high; currently, the platform does not charge any fees.
Inviters: After inviting users, you can earn 50% of the protocol fees they generate within the first 50 days.
Creators: If the original content becomes a winning market, a 15% reward from the prediction pool can be obtained.
It is worth noting that a single piece of content can continuously win the market in multiple prediction rounds, allowing relevant participants to consistently earn profits.
At the execution level, Upside prevents manipulation through mechanisms such as on-chain records, minimum capital thresholds, and five-minute settlement delays. All functions operate on the Base network, with low transaction costs and high processing efficiency. The entry barrier for users is low; they only need to paste a link to create or join a market, currently supporting content primarily from X (formerly Twitter), with potential future expansion to more platforms.
Team Background and Development Progress
As of now, Upside has not disclosed information about its core development team.
The platform will be launched on June 10, 2025, and is currently in the invitation code registration phase, with the number of users still limited, mainly concentrated in the crypto community. Some users have reported that during peak times, there may be delays in registration or issues with content verification.
According to wellfound, Upside closed a pre-seed funding round of $1.2 million in December 2024 at a valuation of $10 million. The specific investors, shareholding structure and the content of the agreement have not been disclosed, and no official press release has been released.
From the current functionality, the platform has core mechanisms such as market creation, trading, pricing, and incentive distribution. In the future, it may expand community features like leaderboards and historical records. Overall, it is still in the early stages of product development, with mechanisms and functions undergoing continuous iteration.
This article only introduces early-stage projects and does not constitute investment advice.
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The content is for reference only, not a solicitation or offer. No investment, tax, or legal advice provided. See Disclaimer for more risks disclosure.
Voting is trading, understand the social prediction market Upside on the Base on-chain.
Written by: Daisy, ChainCatcher
Editor: Fairy, ChainCatcher
Base-based social prediction platform
Upside is a social prediction market built on the Base blockchain network, with its core mechanism centered around the judgment and gaming of social content dissemination trends. Users can upload links they believe have "viral" potential, such as tweets, articles, or videos, and the platform will then create an independent market around that link. Other users can participate in the prediction by purchasing "votes" to determine whether the content will spread widely.
The "ticketing" behavior requires payment in USDC stablecoin, with an initial price of $0.01, and a maximum issuance of 1 million tickets. The ticket price dynamically increases with the purchase volume. Users can either hold the tickets and wait for appreciation or sell them midway to obtain profits. All transactions are recorded on-chain to ensure transparency and traceability.
The platform implements a "unique link market" system, where the same content cannot be created multiple times. The first uploader enjoys exclusive creation rights, effectively incentivizing the early discovery of content. Each quality market will receive platform "prediction pool" rewards, distributed proportionally to link uploaders, original content creators, and voting participants, with rewards in the form of USDC.
Mechanism Design and Incentive Structure
Compared to traditional prediction markets that focus on objective outcomes, such as Polymarket, the mechanism built by Upside is based on the subjective trend judgment of content popularity, which aligns more closely with the usage logic and judgment methods of users in the social media environment. It is not about judging "whether an event will occur," but rather about judging "which content might go viral."
Upside is based on a "unique link marketplace" mechanism, where each social link can only be created once, avoiding duplicate competition and giving content finders clear incentives. This model differs from content ownership-based protocols such as Zora, which emphasizes the uploading and holding of content, while Upside does not require users to migrate or host the original content, but only uses external links as a marketplace and focuses on speculation rather than ownership.
The platform has set up diversified income paths, and all rewards are distributed in USDC, covering five main user roles:
Curators: If the uploaded link receives the most votes in a certain round, a 5% reward from the prediction pool will be granted.
Voters: Holders of tickets in this market share 80% of the rewards, distributed according to the proportion of tickets held;
Traders: Earn price differences by buying low and selling high; currently, the platform does not charge any fees.
Inviters: After inviting users, you can earn 50% of the protocol fees they generate within the first 50 days.
Creators: If the original content becomes a winning market, a 15% reward from the prediction pool can be obtained.
It is worth noting that a single piece of content can continuously win the market in multiple prediction rounds, allowing relevant participants to consistently earn profits.
At the execution level, Upside prevents manipulation through mechanisms such as on-chain records, minimum capital thresholds, and five-minute settlement delays. All functions operate on the Base network, with low transaction costs and high processing efficiency. The entry barrier for users is low; they only need to paste a link to create or join a market, currently supporting content primarily from X (formerly Twitter), with potential future expansion to more platforms.
Team Background and Development Progress
As of now, Upside has not disclosed information about its core development team.
The platform will be launched on June 10, 2025, and is currently in the invitation code registration phase, with the number of users still limited, mainly concentrated in the crypto community. Some users have reported that during peak times, there may be delays in registration or issues with content verification.
According to wellfound, Upside closed a pre-seed funding round of $1.2 million in December 2024 at a valuation of $10 million. The specific investors, shareholding structure and the content of the agreement have not been disclosed, and no official press release has been released.
From the current functionality, the platform has core mechanisms such as market creation, trading, pricing, and incentive distribution. In the future, it may expand community features like leaderboards and historical records. Overall, it is still in the early stages of product development, with mechanisms and functions undergoing continuous iteration.
This article only introduces early-stage projects and does not constitute investment advice.